Affordable Calgary Web's top strength is helping clients be found through internet searches through the proper application of search engine optimization techniques.

SEARCH ENGINE OPTIMIZATION
(SEO)

THE SCIENCE OF RANKING IN SEARCHES

No it's never automatic!

Affordable Calgary Web puts a lot of effort into including optimization parameters to help you in internet searches.

How Searches Work


  • When someone is searching for your type of business, they usually don't know your name. They are just searching for a certain kind of business in their area.
  • A "bot" is a software program that operates on the Internet and performs repetitive tasks. If a website does not contain the specific information that the Search Egine ";bots" are looking for, they will either rank your site lower than if it contains this information, or they'll skip you altogether.
  • When creating a website, it is important to really "push" the most relevants keywords to you business. How to display those keywords is also extremely important, and our Affordable Calgary Web team members are great at it!
  • Creating a custom website give us the flexibily of including the keywords in a lot of places. Template sites are not as flexible. We add in hundreds of parameters all through your website in order to help you rank as highly as possible for your major business keywords.

Myth Busting

If someone calls you up and says they will rank you at the top of page 1, hang up! Many people are lead to believe that just having a web design will automatically make them rank highly in "Search Engines " such as Google. The many ads out there that make it seem so simple have most professional web designers simply shaking their heads at this absurd notion! Proper methods of ranking are not simple and involve a lot of steps, and even then, there is never any guarantee!

Google and the other major search engines are third party entities that have their own methods of ranking. All we can do as professional web designers is to incorporate as many of the published strategies and techniques as we can into our web projects, which usually involves a complete website remake, or at least a fairly substantial improvement over existing text, images and code.

Our Affordable Calgary Web Design team ensures that we take the time and effort to add in as many SEO parameters as we can into our custom sites and we have been highly successful in helping our clients be found through internet searches. In addition, we do this work as part of the website creation and do not charge extra for this very important service.